Apr 23 2009
Clorox Company® introduces Green Works™ to the world
Clorox® has been around for centuries and has become a household name through its products, one popular product being their brand of bleach. But, with bleach being one of the earth’s harming chemicals because it contains CL (chlorine). Chlorine isn’t as harmful to the earth as the bleach with the chlorine in it is. Read more about this here.
With Clorox® being one of the main companies behind distributing CL containing bleach, they have also been one of the main companies shunned by many environmentalists. With Clorox’s® new brand of “natural” cleaning product they are hoping to change their image in the eyes of naturalist everywhere.
The Green Works™ line ad states they are a proud supporter of the Sierra Club and are now on the bandwagon to helping save the environment, as well as protect and preserve it too.
There are a few skeptics that think Clorox® is just trying their hand in grabbing onto the consumers in order to boost sales. They still continue to carry their CL containing bleach, but yet have better cleaning products that are supposed to be green. It’s a confusing mess for Clorox® to be leaning toward both directions. Maybe Clorox® will go greener with all of their products in the near future. What do you think?
